Smartphone photography is incredibly versatile and easily connects to your social platforms, which is why it such a useful resource for businesses wanting to promote their people, products and services. It is also very cost-effective for businesses and can easily be taken, edited and uploaded while on the go. Here, we look at some of the ways in which you can use your smartphone to promote your business.
Food and drink
Hospitality and catering businesses are constantly changing and adapting, which is why the versatility of smartphone photography can be so useful. Whether you want to promote a beautiful new dish, cocktail or latte art, or advertise the bustling atmosphere at your eatery, you can easily do this in the moment with your smartphone camera.
Learning to use great lighting, close ups and positioning when taking photos can be a real benefit in putting across the desirability of your establishment.
Beauty and Wellness
For beauty and wellness businesses, potential customers often want to be reassured about the experience they will receive, the knowledge of the practitioner and the suitability of the setting. Creating images that highlight these areas will develop a great foundation to promoting your sessions or treatments.
Considering lighting and contrast techniques, the use of space and angles and working with a few willing models can bring your beauty or wellness business to life on social media.
Corporate
Office based businesses can find it very tricky to promote their company on social media as it may initially appear that there is very little visual content to work with. However, smartphone photography can make a huge difference to the personability of a brand. Focusing on the people behind the service is a great angle to take when trying to achieve this.
Using a smartphone camera makes creating a professional head shot, or capturing a corporate event or outreach day quick and easy.
Would you like to find out more?
No matter if you are a small business or a large corporate, we can create a smartphone masterclass that focuses on your business needs.
Get in touch with Jet to find out more or to book, at jet@jetblacksquares.com